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CATERING TRACK
MILLION-PESO FOOD BUSINESS BLUEPRINT: HOW SUCCESSFUL FOOD PRENEURS DESIGN BUSINESS THAT MAKE MONEY
Move beyond simple recipes and build a truly profitable business system. Learn how to answer "What food should I sell?" by crafting a cohesive concept, recipe development framework, and brand name. Understand why a menu alone is not a business model, and discover how to build an actionable blueprint rather than just a traditional business plan.
What You'll Discover
Choosing the Right Food Concept
Learn how to answer the critical question, "What food should I sell?" by developing a clear concept aligned with your target customers, market opportunities, and business goals.
Recipe Development Framework
Establish a structured approach to developing and refining recipes that supports product consistency, a distinct food identity, and repeatable production.
Brand Name & Business Identity
Discover how to develop a meaningful brand name and a cohesive business identity that communicate your food concept and help you stand out in the market.
Beyond the Menu: Build a Business Model
Understand why having a menu is not enough. Connect your products, target market, value proposition, operations, and revenue approach into a workable business model.
Building a Profitable Business System
Learn to connect your food concept and product development decisions with the operational and commercial considerations needed to support profitability.
Create an Actionable Business Blueprint
Move beyond a traditional business plan by creating a practical blueprint that connects your concept, products, brand, and business model to clear next steps.
INSTRUCTOR : Mr. Carlo Capacillo▼
Carlo Capacillo is the CEO of Brooklyn’s New York Pizza, a CFO, business strategist, and one of the Philippines’ leading corporate trainers of Spark YES.
With extensive experience in restaurant operations, finance, and entrepreneurship, he helps food businesses design profitable, scalable business models beyond great products alone.
His practical, no-nonsense approach combines real-life lessons from building businesses with proven financial and operational strategies that entrepreneurs can immediately apply to grow their own food ventures.
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30-DAY ACCESS
To Your Seminar Recording
Enjoy 30 days of access to your WOFEX University
seminar recording. Learn, review, and revisit the lessons
at your own pace, anytime and anywhere.
IMPORTANT:
Your recording access is available for
30 days from the date your access is activated.
Please make the most of your learning experience during this period.
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Seminar Recording
PHP 1,800
Per Topic • VAT Included
Important:
This is a recorded seminar from
WOFEX 2026.
You are purchasing access to the recorded seminar content, not a live seminar session.
You are purchasing access to the recorded seminar content, not a live seminar session.
Before You Purchase
Kindly review our refund policy before proceeding with your purchase.
Questions about this seminar?
wofexuniversity@gmail.com
Kindly review our refund policy before proceeding with your purchase.
Questions about this seminar?
wofexuniversity@gmail.com